What our customers can expect from HEI for 2009

Also, as always, if we are here during normal business hours, a real live person will answer the telephone. Most of the time, that person will be able to help you, but if not you will be routed immediately to someone who will be knowledgeable enough to take care of your problem. If there is no one here knowledgeable enough to help, we will immediately contact the manufacturer either by phone or e-mail, depending on the circumstances. We will make sure that your question is answered to the best of our ability.

New Products for the coming year 2008 & 2009
The following new products have been added to our line in 2008.
1. We have been continually adding new microscopes, video inspection stations, LCD Scopes and microscope accessories to our line and will continue into 2009. Please check out our new LCD Scope that is really a HOT Product.

2. We are adding a new Soldering and Desoldering Tool line from Germany by ERSA. Those who are familiar with the name will know the quality of the line. You can see the New Product Soldering Station by the name of I-Con here. We will be adding more ERSA product in the near future. They will be adding new product to their line also.

3. We intend to add more handtools to our line and have chosen the great tools by EREM by Coopertools. We will be adding them soon since they are the chosen tools by most manufacturers.

4. In 2008 we added a IR Rework Station to our HEI brand and hope that it sells well for 2009. It should be a very good attribute to our soldering and desoldering tool line.

5. Most of our manufacturers are continually striving for perfection on their lines and we are constantly updating the Web Site with their new products to keep you on the cutting edge of technology, so check back often as we are adding new products almost every day.

The Economy
The economy is in the doldrums right now (Nov. 2008), but I am forecasting a good year for our business. We are debt free and have a great stock of products in our warehouse for our surviving customers that need them to grow their company. We will always be here for you and will continue to grow our business for you.

Let us know if there is anything that we can do to help you grow your business.

New Products for the coming year 2007 & 2008
The following new products will be added to our line in the year 2006 and 2007.
1.  We are very excited about our new line of microscopes and video inspection stations that will be brandishing our new brand 'HEIScope' which can be see on our new web site http://www.heiscope.com. It will be the same stereo zoom microscope that we have always sold, except it will now have our brand on it. Please check it out as we are stocking the full line and will be better able to take care of our customers immediate needs.

2.  We are also very excited about a new line of soldering and desoldering tools from Japan. Taiyo Electric, which sells under the brand name of goot, and HEI have negotiated a deal to sell goot products in the USA and internationally. They have added a lot of quality to HEI's stock with their new Lead Free Soldering Irons and Lead Free Soldering Pots. We also have a new desoldering tool that is completely portable for the field technicians which can be seen here.

3.  We have become a Master Distributor for Steinel Heat Guns and have become a distributor for Master Appliance Heat Guns. We have also added a new web site http://www.heat-guns.com to accommodate our new found fame in the heat gun industry. We will be stocking heavily on heat guns to take care of our customers immediate needs for heat guns.

4.  We have just added a fume extractor line that we think is the best in the world. They have been marketing to the medical field for about 25 years and just decided that their products would be more than suitable for the electronics field. They are far ahead of the competition in filtration and that is what you are looking for in good fume extraction. Remember, anyone can build a tin box with a fan, it's the filtration that counts. Check out Quatro on our website.

5.  We attend at least two trade shows a year where manufacturers exhibit their new tools. We are constantly on the lookout for tools that would compliment what we already sell. Anything that we offer for sale will be inspected by us and has to meet certain guidelines before we take it to market. The manufacturer also has to meet guidelines such as, drop shipping when we do not have it in stock, taking care of warranty in a way to completely satisfy our customer, make quality number one, etc.

6.  Please keep checking our web site at www.howardelectronics.com as we will be adding new products all year long and continually supporting our old products. Remember, we specialize in soldering and desoldering products.

Newsletters
1.  We are going to try to increase the frequency of our newsletters to one every two weeks at the request of some of our customers. We hope we will not cause any inconvenience to any of our customers as the purpose of the newsletters is to bring attention to either new products, sales on products, or new ways to solder and desolder. It is our hope that we will have sufficient information in our newsletters that our clientele will look forward to receiving them. For those who do not, they will have the option to Opt Out of further Newsletters. We only send to our existing customers or people who sign up to receive the newsletter. We will never SPAM or sell your name or e-mail address to other people. NEVER!

Business forecast
We are forecasting a very good year for our business. We have good exposure on the search engines, keep our web sites updated every day, are constantly updating our products, and focusing on the wants and needs of our customers.

If you have something that you would like us to market or a change that you would like us to incorporate in our business, please take the time to tell us at jerry@howardelectronics.com.

Thank you very much for all of your help.